Oh, "Alice Doesn't" boycott was about women NOT doing all the things they would normally do in a day....like at work they should boycott making the coffee, fetching coffee for the boss, tidying up, etc etc. A home they boycotted doing laundry, dishes, vacuuming, all stuff deemed "woman's work".
The point was to show how much work women did and just how much would go undone if not for women.
Anyone, if I'm mistaken please fell free to correct me